Concept, Art Direction, 3D, Motion.

In this project, I have tried to create a space with typography and its infinite graphic possibilities. Basing myself on constructivism thus creating abstract typography. Use only and exclusively Cinema 4D to reproduce the project and thus different techniques of movement.

My objective was to create a new typography that embraced constructivist systems and movement.

I decied to create a robust and complex typography through the use of the concept of construction lines. I played with light, opacity and thicknes, which helped me recreate bolder edges and lines for the typography,

My role was designed the typographic style from scratch, conceptualising it through sketches and prototypes, and finished it off by creating the visual assets in C4D.